FusePump

FusePump is a strategic partner for brands, helping them understand and apply technology to succeed in digital commerce. Established in 2009, FusePump started by offering technology that scrapes websites and returns organised, high-quality, real-time data. In 2011, the company launched the first ever BuyNow solution which uses the same data-retrieving expertise to connect customers with live retailer prices.

Partnership

February 2015 - March 2018

part of WPP Group

since 2014

works with 250 brands

in 35 countries

Industry

Country

United Kingdom

Project Details

BuyNow provides customers with real-time prices from retailers, wherever the user might be browsing.

Using data gathered from retailers every hour, BuyNow allows customers to access live product prices and simplifies the purchase journey, ultimately helping brands grow their sales.

http://www.fusepump.com/buynow

STX Next Delivered

No items found.

Challenge

The client came to us with an idea for the product’s MVP. The system needed to be easy to use and flexible enough to build different types of advertisements.

The biggest challenge for FusePump was to provide a common solution for all clients who had different needs.

The project team demonstrated efficiency by streamlining processes and supplying frequent performance metrics. Resources always communicated effectively, and the deliverables were almost completely bug-free.

Leigh Simpson

CTO

FusePump

Solution

The team at STX Next is keeping the application compatible with tracking systems, allowing retailers to create more suitable offers and increase profits.

The application we developed is an advanced platform for building and sharing customized eCommerce modules. The solution allows different retailers to create their own personalized advertisements and so-called “lightboxes” (embeddable components for browsing, filtering and buying products). The application is compatible with many tracking systems, hence the business can acquire much information about platform usage, which may in turn allow retailers to create more suitable offers and increase profit.

Python

Gulp.js

MySQL

Jenkins

JIRA

Testrail

GitHub

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